Love Business 2020 - what's in it for me?
Added by Love Business East Midlands | 10 January 2020
UPDATED: 10 January 2020
Conferences, expos and trade shows are a great way of getting exposure for your business, but as a delegate, a lot of people will often attend an event without having a real reason for doing so.
Whether its a general business event or an industry-specific trade show, people will often just go because it's the 'in' place to be seen, or because their friends, colleagues or competitors are going.
While that is fine, if you are planning to attend an event such as Love Business, but don't have a clear objective in mind for what you want to achieve from the day, it can be a waste of time and effort to just rock up on the day, have a walk around, collect a few goodie bags (free chocolates is a win, right?) and come away feeling exhausted, but having achieved nothing that will help you move your business forward.
If this sounds familiar, you've got to ask yourself if just going to an event without having a plan is a good use of your time and effort.
There are plenty of reasons why you may want to attend an event, and making sales, however nice, may not be one of them.
So, if you are planning to pay a visit to Love Business 2020, or any other events this year for that matter, here are some things you may want to get from the day...
Networking
One of the main reasons why people go to exhibitions and conferences is to meet new people, whether that be potential customers or partners or industry peers. Events like Love Business bring together representatives of a wide range of businesses and support organisations from every corner of the region. We create an informal environment where new connections can be made, relationships can be developed and those all important conversations can be held. If networking is your bag, Love Business is the perfect platform for it.
Learn new things
Conferences give you the opportunity to meet new people, discover new products, services and solutions and stay up-to-date with the latest updates within your industry, or in business in general. Most conferences and exhibitions have guest speakers who share their expertise and thinking, or provide inspiration, so be sure to check them out. You may even get the opportunity to talk one-to-one with the speakers to get some more in-depth insight into their chosen subject area and start a new relationship with them, so if you are seeking knowledge, Love Business can be a good place to start.
Showcase your business
Just because you're not exhibiting at an event, that doesn't mean you can't promote your products or services. By walking the floor with a handful of business cards and marketing literature, you can let people know about who you are and what you do and hone in on the exhibitors which may be interested in what you've got to sell. So, make sure you make a conscious effort to portray yourself and your business in the best light on the day.
Let people meet you
OK, so we've already covered networking, but it's a two-way thing. If networking is your objective, then going out and starting conversations from scratch is something you are going to have to do. But remember, there may be people in the room that may want to meet you or that you may be able to do business with, so make sure that you're ready to have that conversation with anyone that approaches you on the day.
Broaden your horizons
The great thing about events like Love Business is that there is something for everyone. We don't really try to fit our event into a specific niche, we get businesses of all shapes and sizes, from all sectors, attending and our speaker line-up is always designed to be as broad as possible.
This is all about giving you the opportunity to discover new things, and gain knowledge that isn't necessarily anything to do with your own line of work - sales, marketing or funding advice, for example - but that you may be able to put into place back in the office. If you come with an open mind, you might get a new experience.
The above list contains just a few of our favourite things you may be looking to get out of Love Business. There are many more reasons to attend, such as finding a new role, recruiting skilled people, personal development or even just getting out of the office for the day to meet new people.
The golden rule is always to have a goal in mind to make sure you get the most out of the day.
Book your FREE Love Business 2020 ticket today
With an action-packed agenda and more than 100 amazing exhibitors, Love Business 2020 is set to be the biggest and best event yet.
With thousands of fellow delegates to meet and mingle with, you can spend a whole day at Love Business or pick your time and visit to suit your commitments.
If you have not attended Love Business Expo before, then you are in for a real treat - because no other business event comes close!
And best of all, it's FREE. All you have to do is book your ticket online and show it on the door.
See you there!
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