Navitas Safety appoints Champions UK plc as lead on communications

Added by Love Business East Midlands | 10 September 2020

UPDATED: 10 September 2020

Leicester-based food safety specialists in the hospitality sector, Navitas Safety, has partnered with Champions (UK) plc for the development of its extensive service offering, delivering digital food safety, right through to compliance, training and auditing to businesses across the EMEA, APAC and USA.

Also based in Leicestershire, Champions (UK) plc has formulated an extensive plan to generate brand awareness on Navitas’ behalf among food and beverage, leisure, and hospitality audiences. Focusing on communications, the strategy will leverage multichannel PR and content campaigns to deliver their voice and values to the media.

Daniel Reid Navitas Safety said: “Having worked closely with Champions earlier this year we were impressed with the way they boosted the awareness of our Covid-19 Compliance Certification – a new service we launched to assist businesses in the preparation and reopening of their premises to the public.

“We’re really excited to continue our partnership with them and to take our offerings to the next level.”

Working with well-known bars, restaurants and a number of franchises, including global brands Deliveroo, Amazon, British Airways and Odeon, as well as Leicester’s own Beautiful Pubs collective; Navitas Safety takes a consultative and full-service approach to delivering food safety, with simple to use technology and expert insight.

A wide range of businesses consulted with Navitas’ specialists in preparation for the easing of lockdown restrictions. The company has been credited by many business owners for enabling them to reopen safely and in a way that gives the public confidence.

Matthew Hayes, managing director of Champions (UK) plc said: “We are very happy to announce that we have been appointed to promote Navitas Safety and their unique services and to help publicise a company that has contributed so much to the phased reopening of venues at this important time. Having seen the way in which the hospitality industry has been affected in recent times, we are pleased to be a part of this new technology-led approach to health and safety.”

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