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Over 17k raised by East Midlands business at Annual Charity Football event

Over 17k raised by East Midlands business at Annual Charity Football event

A leading global provider of innovative technology solutions has helped raise over £17,000 in support of a fundraising initiative: The Transaid Cup.

Working alongside the charity and Libra Europe, 15 of Microlise Group employees took to the pitch at Ilkeston Town F.C. to compete against 14 other industry teams.

The teams played against each other in a 7-aside format, with Dawsongroup going head-to-head with Brigade in the final match, stealing the crown with an impressive 3-0 victory. Other teams in attendance on the day included Blue Cube, Boughey, Goodyear, GXO, Iron Mountain, RHA, MAN, Libra Europe and Michelin.

Creed generously supported the event for a second year in a row, providing items for the tuck shop for team players to enjoy at the end of the day - including soft drinks, crisps, snacks and ice creams. All teams also provided a raffle prize up to the value of £50.

The money raised will go directly to international development organisation, Transaid, which helps to transform lives through safe, available and sustainable transport in sub-Saharan Africa. The charity works closely with local communities, government agencies, and the private sector to develop sustainable transportation systems and advocate for policy changes that enhance mobility and improve road safety.

The Transaid Cup offered multiple avenues for participation, including team registrations, spectating, volunteering, and company sponsorship. Its JustGiving page is still open for donations. 

Nadeem Raza, Microlise Group’s CEO, said:

“Following the success of last year’s event, where we raised £15,000, we are delighted to extend our support for Transaid this year.

“Its dedication to increasing road safety and supporting the career development of drivers closely aligns with our own in-house values. We’re hugely proud of our team members for making the day a huge success and we’re looking forward to continuing to support such a worthy cause.”

Caroline Barber, Chief Executive at Transaid, added:

“We are incredibly grateful to Transaid’s long-term corporate partner Microlise, for their generosity and support. 

“It’s incredibly heartwarming to see the industry come together to support our charity, raising vital unrestricted funds which will enable us to save lives through our vital work in improving road safety in sub-Saharan Africa. The day was a great success!”


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