Inspiring Business by Sharing Success

Trio of client successes herald the perfect start to 2024 for The Dairy

Trio of client successes herald the perfect start to 2024 for The Dairy

The Dairy Creative Agency is enjoying a positive start to 2024, with the news that the Nottingham-based agency has secured partnerships with three new clients.

Situated in West Bridgford, The Dairy has delivered full-service marketing solutions to brands across the UK since 2002. Its founder, Nigel Rowlson, has over 40 years of industry experience following stints with agencies in London, Leicester and Nottingham before setting up the business, with the team working across strategy, digital, brand and content marketing.

The team’s latest successes come in the form of Feedback Medical, Powerplus Group and Legal Recoveries & Collections - with all three investing in ongoing support to elevate their brand presence.

Feedback Medical is a London-based technological solutions provider for the medical sector - with its communication and information sharing app Bleepa, being one of its most popular products. The business supports connectivity across medical settings, creating more dynamic workflows and clearer communication streams for practitioners.

The agency’s second success comes in the form of Powerplus Group, which has its headquarters in Nottinghamshire. The business is a turnkey lighting, solar and electrical partner for companies around the world, with a particular focus on sports and horticulture, including flood lighting for sporting venues and specialist lights that support sustainable agriculture.

The team is also welcoming Legal Recoveries & Collections on board - a specialist end-to-end debt recovery firm situated in the heart of Nottingham City Centre with over two decades of expertise. The firm is unique to fellow debt recovery businesses thanks to its in-house legal counsel, and has experience of working with some of the big six energy firms as well as organisations in healthcare and education.

Reflecting on 2023 and how important momentum is for the agency coming into a new year, Nigel said:

“It’s no secret that 2023 was more challenging than previous years and businesses certainly felt the pinch more - with costs increasing and opportunities for growth more limited,”

“We enjoyed our fair share of good news last year, and we come into this year with a healthy roster of clients already on board, but you always feel that if you can secure some good news early on in a new year, then it eases the pressure a little and gives you a great platform from which you can go again. Success breeds success, and we’ve seen that many times over the last twenty two years.”

Starting this year with the addition of three further clients is the perfect tonic for Nigel and the team, as they look to build back stronger across the coming twelve months.

“We’ve set a number of goals for the business this year and the addition of Feedback Medical, Powerplus Group and Legal Recoveries really puts us in a good position early on in achieving those ambitions. All three are leaders within their respective industries and have huge potential from a brand perspective. We very much look forward to seeing how these new partnerships develop over the coming months alongside those we already have in place.”

To find out more about The Dairy, visit

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