Inspiring Business by Sharing Success



Christmas is coming early to Leicester, as Bistrot Pierre once again teams-up with local charity Age UK Leicester Shire & Rutland to donate meals to residents who may be in need this festive season.

Leicester diners celebrating with friends and family by eating out this Christmas, will also be contributing towards a free restaurant meal for a resident in their community. 

For every Sunday Christmas party booking of six people or more in December, Bistrot Pierre, will gift a free Menu Pierre three-course meal to a Leicester resident, redeemable throughout January 2024. This initiative comes after a year that has seen an unprecedented cost-of-living crisis, and an increase in those relying on charity support. According to independent think tank The Resolution Foundation, studies have found that a further 1.3 million people have been pushed into poverty during 2023, in addition to increased social isolation.

The Christmas initiative by French restaurant Bistrot Pierre, first introduced last year, will donate dinners to well-deserving Leicester residents, nominated by local charity Age UK Leicester Shire & Rutland, providing a place for the community to gather and celebrate the festive season together.

Age UK Leicester Shire and Rutland prides itself on being a local charity with a national name. Working independently, the charity and its volunteers are consistently out in the community, helping older people live happier, active, fulfilled lives across the city, county and further afield.

“The cost-of-living crisis is having a huge impact on the financial situation of many older people”, says Tony Donovan, executive director of Age UK Leicester Shire & Rutland, “and for them eating out is now seen as a luxury. We’re delighted that Bistrot Pierre have extended their generosity this year and partnered with Age UK Leicester Shire & Rutland to provide an opportunity for vulnerable older people in the community to enjoy a delicious warm meal for free.”

“We are delighted to be welcoming back our community charity partners this Christmas”, says Bistrot Pierre’s CEO Nick White. “Community is at the heart of what we do and as families continue to struggle with the cost-of-living this Christmas, we want to open our doors and welcome those most in need to enjoy a well-deserved and much-needed treat on us.

“We hope customers will want to get involved and make a difference to the lives of vulnerable residents in Leicester. We are still taking bookings for our Christmas period, so we're encouraging customers to try and be as generous as possible and enjoy a little bit of festive fun with us, which will also help those residents most in need in the area.

“It goes without saying, that we want to say thank you to Age UK Leicester Shire & Rutland for all the incredible work they do for the Leicester community. And most importantly, we hope everyone has a very Merry Christmas!”

For further information about Bistrot Pierre and to book a table this Christmas, please visit: For more information about Age UK Leicester Shire & Rutland please visit  

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