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St Peters Quarter weaves a ‘spooktacular’ spell with Halloween Hunt on exciting new app.

St Peters Quarter weaves a ‘spooktacular’ spell with Halloween Hunt on exciting new app.

Forgetful Wanda the Witch needs the help of Derby families in finding all the ingredients of her potion this Halloween. She and her cat Wicca are offering prizes for customers’ help in making this the best Halloween ever.

Visitors to St Peters Quarter Business Improvement District (BID) can take part in an exciting and rewarding Halloween Hunt trail this October, with a g(host) of enthralling Augmented Reality (AR) experiences across the Quarter, and super prizes to be won!

Families who download the free LoyalFree app, can choose from a variety of trails and begin their Halloween Hunt, and as they follow the trail, scanning the QR codes at each spooky location, they will be entered into a prize draw with the chance to take home a huge hamper of goodies from businesses within the BID, including treats from The Card Factory, Sweet Emporium ,and Candy Kingdom as well as a £10 voucher from Bird’s and a free session at Derby’s Injoy for up to 4 children.

Supported by many businesses across St Peters Quarter, the UK’s no1 app for finding exclusive local deals and offers will unlock the locations of some great AR sites about Wanda the Witch and her cat Wicca via customer’s smartphone camera, helping them to bring their story to life.

The trail is live until 31 October and the winner will be selected from all entries after that date.

Gemma Pindard, BID Project Executive for St Peters Quarter BID, cannot wait to see the looks on the faces of customers and their children as they explore the QR codes across St Peters Quarter;

“These treats will leave them truly spellbound, as they discover more and more along the trail, and I know that the businesses within our BID are excited to get involved in making an immersive experience for young and old. This will really give Halloween a great boost this year for all the businesses in St Peters Quarter, and the chance to win such a great prize is just the icing on the cake.”

 LoyalFree’s Partnerships Manager, Sophie Carrick, said:

‘LoyalFree is thrilled to be rolling out our first augmented reality trail in St Peters Quarter. The trails are free of charge and represent a great free day out for families. We would love to see local residents and visitors enjoying the trail and perhaps discovering previously unknown businesses within St Peters Quarter while exploring the area.’

As well as the local hamper on offer, families can win a prize by posting their spooky fun pictures on Facebook, Instagram, or Twitter, for a chance to be entered into an additional national competition to win a pair of Samsung Galaxy Buds Live Wireless Earphones, using the hashtag #LFHalloweenHunt.

Taking part in the trail is easy! Simply download the LoyalFree app for free and head to the trails section for more information. The LoyalFree app can be downloaded using this link:  or by searching for ‘LoyalFree’ in your app store.

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