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Home staging firm partners with leading fine art retailer to enhance property saleability

Home staging firm partners with leading fine art retailer to enhance property saleability

National home-staging company Lemon and Lime Interiors has launched a landmark partnership with a leading fine art retailer to help give clients’ properties an extra ‘wow’ factor.

The link-up with Castle Fine Art, the UK’s leading retail gallery group, underlines the home stager’s plans to illustrate how statement pieces can make a home stand out in the hot property market.

Elaine Penhaul, founder of Lemon and Lime Interiors, discussed the importance of the partnership and the role of artwork in property marketing at a launch event held at Castle Fine Art’s flagship gallery at The Mailbox, Birmingham.

Elaine told guests from the Midlands property sector:

“We’re delighted to kickstart this exciting and unique partnership with Castle Fine Art, which will enable us to incorporate fine art when staging our client’s properties to enhance saleability.

“Through investing in quality pieces, sellers can create a focal point at viewings that can resonate with prospective buyers at the upper end of the market - helping them to realise a home’s potential.

“Staging a home using the furnishings that appeal to the target market, along with a small investment, can increase the offer value it attracts by up to 15%.”

And she added:

“This new partnership with Castle Fine Art highlights our motivation to provide an outstanding staging service to estate agents, developers and vendors.”

Amy Harrison, brand influencer and relationship manager at Castle Fine Art added

“We’re thrilled to be partnering with leading home staging firm Lemon and Lime Interiors, as we look to increase the visibility of our curated artwork in the property market.

“This partnership brings a multitude of benefits across the property sale process. For example, clients who may be looking to source a piece of original artwork to suit their property may fall in love with a piece and want to find it a permanent place in their new home.

“We’re excited to see how Elaine and her team will integrate our pieces into their amazing property transformations.”

Picture: L-R - Elaine Penhaul, founder of Lemon and Lime Interiors, and Amy Harrison, brand influencer and relationship manager at Castle Fine Art


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