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Making Headway: Shooting Star Announces Charity of the Year 2022

Making Headway: Shooting Star Announces Charity of the Year 2022

A Lincolnshire charity which supports people with life-changing brain injuries will benefit from a year’s free PR and marketing support courtesy of award-winning agency Shooting Star. 

Headway Lincolnshire has been selected by the Lincoln-based PR, marketing and digital agency as its charity of the year for 2022. 

The charity supports survivors and their families across the county living with a brain injury following a stroke, epilepsy, a physical assault or a life-changing car or sporting accident for example.  

Shooting Star will work with the charity on a pro bono basis throughout 2022 providing them with PR, marketing, social media and event support.   

Ann-Marie Smith, Co-ordinator and Development Officer at Headway Lincolnshire, said: 

“We are incredibly grateful to Shooting Star for their support of Headway Lincolnshire. 

“Relationships with local and highly respected companies like Shooting Star help us to raise awareness of the vital work we do and the wide-ranging services available to brain injury survivors and their families in Lincolnshire.  

“We are very impressed by Shooting Star and the great work they do. We really value them choosing us as their charity of the year and are looking forward to the year ahead with the team.” 

Headway Lincolnshire also provides free counselling for carers including a support group which delivers the coping skills and strategies that they need to sustain a healthy life and to provide continued care for their loved one.  

It is estimated that there are over one million people currently living with the effects of a brain injury in the UK.  

Brain injury causes effects that are unique to each individual person, but there are common effects ranging from impaired mobility and physical disability, sensory impairment, epilepsy and paralysis to cognitive issues such as memory problems and reduced information processing.  

It can also cause emotional and behavioural changes such as low confidence, depression, anxiety, and impulsiveness. 

Jez Ashberry, a Director at Shooting Star, said: 

“The whole Shooting Star team is looking forward to working with the charity. 

“Headway Lincolnshire will be the 15th charity we’ve supported since we launched our Charity of the Year scheme in 2009. 

“We’re delighted to be helping this fantastic and very worthwhile cause through the coming year. 

“We know all about the important work Headway Lincolnshire does for people with brain injuries, and after several attempts we’re really pleased that this year they were voted the winners!” 

Other charities to have benefited from Shooting Star’s help under the scheme include The Bearded Fishermen, Help Us Grieve, Help Me, I’m Fine, Sophie’s Journey and The Ally Cadence Trust for Spinal Muscular Atrophy. 

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