Inspiring Business by Sharing Success

Creative Agency Creative62 help establish Leicestershire’s only All Girls Football Academy

Creative Agency Creative62 help establish Leicestershire’s only All Girls Football Academy

Senior Graphic Designer at Leicester creative agency Creative62, Adam Lister, has offered his creative skills and branding knowledge to aid with the set-up of Leicestershire’s only all Girls Football Academy for girls aged between 6-16 years old.

It’s undeniable that girls in sport often don’t experience the same opportunities and professional guidance as their male counterparts; making up a significant aspect of She Believes Academy’s mission to bridge these gaps and make football more inclusive for girls aged 16-19 who are working towards a career in the sporting industry. 

Somebody who knows all too well about the lack of opportunity for girls in football is Kirsty Linnett, Ex-Pro Footballer for football teams England, Arsenal and Liverpool. Kirsty has witnessed first-hand that if girls are not involved directly with an elite academy, opportunities outside of grassroots football are limited, inspiring her to join She Believes Academy as a Partner and Head of Branding to push for change.

When asked what the club means to her, Kirsty Linnett replied:

“I’m so pleased to be involved with an academy whose values I fully resonate with and to continue making that change for the young girls and women of today; increasing their opportunities within the football and sporting industries.”

Adam Lister, Senior Graphic Designer at Creative62 assisted with the all-important logo design and branding for She Believes Academy, which became the football club’s badge.

Adam said:

“When I heard about the setting up of this new academy for youngsters I wanted to get involved and give the branding the boost it deserves right from the first whistle. The Flamingo represents balance, endurance, uniqueness and loyalty and with that needed a bright modern and punchy mark that will carry them forward for years to come.”

< Back