Inspiring Business by Sharing Success

Experienced Area Sales Manager joins East Midlands housebuilder

Experienced Area Sales Manager joins East Midlands housebuilder

An East Midlands housebuilder has bolstered its team with the appointment of a new Area Sales Manager.


Redrow East Midlands has appointed Steve Smith, from Newark-on-Trent, as Area Sales Manager for the region, covering developments in Leicestershire and Nottinghamshire.

Steve, who is ISMM accredited, and has won awards for his leadership and motivational skills, will oversee five developments in the region, maintaining outstanding levels of customer service and coaching the team to further drive sales.

Steve said:

“Having worked for a number of housebuilders, I am excited to be joining a developer with such a fantastic core product and a great reputation for customer satisfaction.
“I’m incredibly familiar with every aspect of site development, from planning to launching showhomes, and everything in between. I’m looking forward to becoming an integral part of the Redrow East Midlands team, leading and training from within to ensure we continue to achieve maximum success.”

With over 20 years of experience in the property industry, Steve began his first sales role in Spain, where he had emigrated, and took a role with the company that built his villa. Finding he had natural ability in this industry, he continued to develop his career before returning to the UK in 1998.

Steve’s greatest achievements are making the land and new homes department of a local estate agency more profitable, and expanding a division in his previous role from 13 developments to 24 in just six months.

Ryan O’Sullivan, Head of Sales at Redrow East Midlands, added:

“Steve has a fascinating background and insight into so many aspects of the property industry, which is why we were so keen to have him as part of the team.

“Here at Redrow, we have a focus on valuing talent, and hiring Steve is no exception. His experience speaks for itself, and we are incredibly excited for what’s to come for the division as Steve heads up the southern region of our sales team.

Redrow East Midlands is building a range of developments across Derbyshire, Nottinghamshire and Leicestershire, offering two, three, four and five-bedroom homes, suited for families, couples and those looking to rightsize. All of Redrow’s thriving communities offer great transport links, providing the perfect balance between town and country life.

For more information, please visit:

< Back