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BT and Digital Boost launch free mentoring programme for small businesses in the East Midlands

BT and Digital Boost launch free mentoring programme for small businesses in the East Midlands

BT partners with Digital Boost to upskill small business owners by bring free mentoring sessions 

At least 1,000 firms will benefit from the programme across the UK

New mentoring programme forms part of BT’s Small Business Support Scheme to assist small business during the pandemic and beyond by boosting their connectivity, cashflow and confidence

BT has equipped a further 20,000 small businesses with digital skills since the launch of the scheme, as part of its ongoing Skills for Tomorrow programme

BT today launched a new mentoring programme to support small businesses in the East Midlands during the pandemic, in partnership with Digital Boost, a free non-profit platform which unites digital experts with leaders of small businesses. 

BT has pledged to deliver free one-to-one coaching sessions to at least 1,000 small businesses and is encouraging small firms across the East Midlands to register their interest. The initiative is part of its Small Business Support Scheme, which launched last Summer. 

The mentoring initiative is open to all BT employees and has been successfully trialled with a number of small businesses prior to launch. BT has enlisted the expertise of its colleagues across the business – including Senior Executives - to upskill small business on a range of topics, including Cyber Security, Marketing, Social Media, Strategy, and more. Digital Boost will connect small businesses with the relevant BT expert via its free online platform, where small businesses are able to register their interest in booking a free virtual mentoring session. 

BT launched its Small Business Support scheme last Summer – a broad range of measures to help small businesses get better positioned for growth during and beyond the pandemic. The scheme aims to do this by boosting the connectivity, cashflow and confidence that many small firms say they lack as a result of the ongoing COVID-19 restrictions.

The new mentoring programme forms a key part of BT’s efforts to drive skills and optimism amongst small firms, with an earlier survey conducted by BT and Small Business Britain revealing that more than half (53 per cent) lack confidence in the future of their business. 63 per cent of small firms felt they needed more support in marketing and sales; 44 per cent wanted more assistance with digital skills; while 36 per cent lacked skills in building business resilience. BT is responding to these concerns by opening up access to free, expert advice to 1,000 small firms initially, with a view to further expanding the reach of the programme over the coming months.

Sarah Walker, BT director for corporate and public sector in the Midlands, said:

“Helping small businesses to acquire new skills and boost their confidence during these exceptionally challenging times is a central part of BT’s Small Business Support Scheme. We’ve already equipped a further 20,000 small businesses with digital skills since the launch of the scheme and now we’re going even further by introducing a free mentoring programme. By partnering with Digital Boost we can engage our own colleagues around the need to step up and support small businesses, with experts around the businesses volunteering their time as BT mentors. 

“Our ambition is to scale this very quickly, involving colleagues from all levels, including the senior leadership team. I would encourage any small businesses in the East Midlands who feel they would benefit from this direct support to book a spot as soon as possible via the website.”

Sherry Coutu, Founder at Digital Boost, said:

“At Digital Boost, we help those who work for and lead small businesses and charities to survive the COVID-19 crisis and be more competitive in the long-run. BT is a key partner in our effort to help prepare the UK to build back better after the pandemic.”

Brett O’Brien, Internal Engagement Manager at BT, who has been involved in the pilot of the mentoring scheme, providing his sales expertise to a small business, said:

“I volunteered to be a Digital Boost mentor as I felt it was my duty to support the small businesses that are trying to weather the storm of COVID-19. I have lots of friends and family working in small businesses that are no longer in work, so I felt personally motivated to support the small businesses that are fighting for survival. My expertise is in sales/partnerships and I have so far conducted two mentoring sessions. The feedback from them was great and I feel a sense of pride knowing that I’m making a direct impact to help these small firms stay in business.”

BT has already helped tens of thousands of small businesses acquire new digital skills through its Skills for Tomorrow programme which aims to reach 1 million small business owners and their employees by 2025.  In recent months, BT has launched new learning content on crucial topics - such as how to protect yourself from cyber-attacks and using social media to reach new customers. In the last year alone, BT has delivered over 190 free learning webinars for small businesses. 


Small businesses interested in mentoring support can book a free one-to-one coaching session now by visiting:

BT is also acutely aware that it’s an extremely worrying and uncertain time for small businesses, and is also providing access to expertise to small business leaders around maintaining wellbeing by boosting their mental and physical health. A free online Wellbeing Toolkit is already available and a webinar series specifically designed for small businesses will launch next month.


About Digital Boost
Digital Boost is a free-of-charge online platform that connects those who work for and lead small businesses and charities with digital expert volunteers. Co-founded by Founders4Schools and BCG Digital Ventures and supported by BT, Google and the Department for Digital Culture Media and Sport, Digital Boost is helping to rebuild our economy by providing free 1-to-1 mentoring calls, interactive workshops and hundreds of online courses so that those in small businesses and charities get the digital upskilling necessary to survive the COVID-19 pandemic and stay competitive in today’s digital world.

About BT
BT Group is the UK’s leading telecommunications and network provider and a leading provider of global communications services and solutions, serving customers in 180 countries. Its principal activities in the UK include the provision of fixed voice, mobile, broadband and TV (including Sport) and a range of products and services over converged fixed and mobile networks to consumer, business and public sector customers. For its global customers, BT provides managed services, security and network and IT infrastructure services to support their operations all over the world. BT consists of four customer-facing units: Consumer, Enterprise, Global and its wholly-owned subsidiary, Openreach, which provides access network services to over 650 communications provider customers who sell phone, broadband and Ethernet services to homes and businesses across the UK.

For the year ended 31 March 2020, BT Group’s reported revenue was £22,905m with reported profit before taxation of £2,353m.

British Telecommunications plc is a wholly-owned subsidiary of BT Group plc and encompasses virtually all businesses and assets of the BT Group. BT Group plc is listed on the London Stock Exchange.

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