Inspiring Business by Sharing Success

 SHAPING-UP FOR A BRIGHT FUTURE

SHAPING-UP FOR A BRIGHT FUTURE

Managers at a Newark gym remain in confident mood despite the Government’s ongoing lockdown, which has forced fitness centres to remain closed to the public.

 

Ironically, the restrictions hit Anytime Fitness in Newark’s re-opening plans at a pivotal moment – but they have failed to dampen the enthusiasm of its new owners and the two  assistant managers who were recruited just days before it was due to relaunch.

 

Since taking part ownership of the gym – which originally closed about a year ago – Anytime Fitness Director Michael Bohan has had the premises in Castle Gate thoroughly cleaned and redecorated before repositioning the sanitised equipment.  

 

Assistant Manager Alex Bendin is thrilled to have returned to the gym where he used to be employed and fellow Assistant Manager Tim Barlow is delighted to be working alongside him in an industry which both love.

 

“We were really looking forward to opening in early January, so the extended lockdown is disappointing, although the rise in the number of Coronavirus cases has proved this was an unavoidable decision,” said Michael.

 

“On a much more positive note, it has given us extra time to really clean and polish the gym, so that it will be ready to welcome new and former members the minute the Government gives us the green light to operate legally.”

 

Assistant Manager Alex Bendin is no stranger to the Anytime Brand – but he re-joined the Newark centre in a slightly unexpected way!

 

Alex who has a degree in sports performance and a Masters in the Psychology of Sport and Exercise, is a level two gym instructor.  He brings a wealth of experience to the Newark centre, where he formerly did a variety of jobs including marketing, before moving to Anytime Fitness in Worksop, which he helped manage.

 

“It was a membership text from a campaign saying that Anytime Fitness Newark was re-opening which led to my return. They asked if I wanted to re-join as a member. I then saw the assistant manager’s job was available.

 

“Once I spoke to the new owners I knew it was for me and I was delighted when they offered me the chance to go back as an assistant manager. It isn’t too far from my home in Bilsthorpe, so I said yes,” he said.  

 

“I joined the team on December 29 and was looking forward to the relaunch in early January.  It wasn’t to be and we still don’t know when we can reopen, but we all feel positive and there’s lots to do to ensure we will be ready to open as soon as we can,” said Alex.

 

“The gym is under new ownership and with that fresh investment it is poised to become a real gem again. It used to have a brilliant membership, so I’m 100 per cent excited that I have returned.

 

“We are currently working remotely, but there are things to do, from offering earlybird membership deals to seeing who is entering our Facebook competition to win free membership, as well as answering queries from potential new and former members.  People who join us can also access the AF App and tap into more than 1,000 exercise videos and keep fit at home.

 

“Membership also gives people access to local and national discounts.  As a franchise, we are particularly keen to build relationships with Newark’s business community and forge deals which will be of benefit to them and us.”

 

Assistant Manager Tim Barlow, from Alfreton,  joined the Anytime Fitness team in Newark just before Alex, on December 7. He had worked as a gym instructor whilst studying for his BSc (Hons) in Health, Fitness and Nutrition.

 

“I was attracted to apply for my job after seeing it advertised online.  I was keen to join the Newark team because fitness is my passion and I was looking to move into a management job,” said Tim who formerly worked for Enterprise Rent-A-Car in Chesterfield.

 

“The timing of the current lockdown is challenging, but it is great to be in paid employment in an industry I really love.  I remain positive because there is a lot we can do, including chatting to potential new members and encouraging former members to  re-join.”


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