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Pentland Brands Announced as Official Sponsor for FASHANNE

Pentland Brands Announced as Official Sponsor for FASHANNE

FASHANNE has today announced that it has signed global sports, outdoor and fashion brand management company, Pentland Brands, as the official sponsor of its Footwear and Accessories Award category for the event to be held in April 2020.

Returning to Nottingham on 29th and 30th April 2020, the East Midlands student fashion awards was founded by BBC East Midlands Today presenter, Anne Davies. Since its inception in 2016, the event has supported the next generation of fashion talent, by working with sponsors and renowned fashion businesses within the region to showcase exceptional talent and create unrivalled employment opportunities for students.

Pentland Brands owns global sportswear and fashion brands including Canterbury and ellesse, with headquarters in London and 25 further sites across the globe. Its renowned swimwear brand, Speedo International, is located in Nottingham.

This is the first time the company has sponsored the FASHANNE Awards and as an official Gold sponsor, will play a key role in enhancing career development within the fashion industry. It will be providing expert mentoring and a much sought-after two-month internship for the winner of the Footwear and Accessories Award category.

Pentland Brands’ Creative Talent & Network Director, Katie Greenyer, will also be hosting a special workshop titled ‘Get That Job!’ as part of a new series of fashion industry focussed workshops, that explore subjects such as photography, sustainability and wellbeing, taking place on 29th April. Katie will also join a panel of high-profile industry leaders as part of a special Fashion Question Time which will be open to both students and the public.

Workshops will run from 11am to 4.30pm with the Fashion Question Time taking place at 6.30pm. The awards will follow on the evening of 30th April at St Mary’s Church in Nottingham’s Lace Market. The event is expected to welcome more than 500 people.  

Katie said:

“We are delighted to be part of Fashanne 2020 and thrilled to be sponsoring the Footwear and Accessories Award. Fashanne always delivers on passionate and talented young designers.”

Anne Davies added:

“As an international company, Pentland Brands has been responsible for supporting the careers of many talented individuals across the East Midlands and it is fantastic that our students will have the unique opportunity to benefit from this brilliant company’s mentoring and internship programme.

“We are also delighted to welcome Katie Greenyer to the workshop day and the Fashion Question Time panel. With more than 25 years’ experience in the industry, Katie will provide a unique insight into this huge industry that affects all of us in one way or another.”

Tickets to the fashion show on 30th April are priced at £30 and to the Fashion Question Time on 29th April at £15.  Both are now available to buy from the FASHANNE website. Gold, Silver and bronze sponsorship packages are also available. For more information, please visit:


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