Paul Smith Puts Full Support Behind Fashanne

Paul Smith Puts Full Support Behind Fashanne

Internationally acclaimed British fashion design house, Paul Smith has confirmed that it will be sponsoring the East Midlands student fashion awards, FASHANNE, in 2020.

FASHANNE, founded by BBC East Midlands Today presenter, Anne Davies, makes its much-awaited return to Nottingham on 29th and 30th April 2020. It has already seen renowned global fashion brands, including Pentland Brands and Next announced as sponsors and now Paul Smith joins as Gold sponsor of the Menswear award.

As a Nottingham founded business, Paul Smith has inspired a generation of fashion designers across the UK since 1970, while offering invaluable career-enhancing opportunities to students. As a sponsor, FASHANNE provides the ideal opportunity for the brand to continue supporting fashion talent with the provision of expert mentoring and a much sought-after internship for the winner of the Menswear Award category.

Paul Smith’s Mainline Co-ordinator, Giuliano Martello will be judging the Menswear category. With more than 25 years’ experience in the industry, Giuliano oversees the design and production department for the Paul Smith menswear collections.

He said:

“Paul Smith is delighted to be sponsoring the menswear category at Fashanne 2020. Originally from Nottingham, Paul Smith now employs over 1000 people globally, many of which are graduates in design.”

The Fashanne Awards will be taking place on 30th April at St Mary’s Church in Nottingham’s Lace Market.  Celebrities and guests from all over the country will be there on the night as models take to the catwalk to show off our top student’s innovative designs.

This year, Fashanne is placing a special emphasis on sustainable fashion – an approach which Paul Smith has shown a strong dedication to in recent years – with workshops centred around the topic and a new special sustainability award.

Anne Davies added:

“We are delighted to see Paul Smith join us as gold sponsor of the Menswear Award. Paul Smith’s global success and innovative designs has helped place Nottingham and the East Midlands on the map as a fashion industry hotspot and our students will benefit from its excellent support.

“With a number of leading fashion brands and retailers now on board, we are expecting FASHANNE to enjoy its best year yet.  With an exciting new Fashion Question Time event the night before the Awards, as well as a number of workshops, our students and fashion enthusiasts will be able to enjoy and absorb the expertise and advice of a host of leading industry professionals.”

Tickets to the fashion show are priced at £30 and to the Fashion Question Time at £15.  Both are now available to buy from the FASHANNE website. Gold, Silver and bronze sponsorship packages are also available. For more information, please visit:

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