Inspiring Business by Sharing Success

Freight forwarding company Lobina has been announced as a major sponsor of the Derbyshire Institute of Sport (DIS).

The Derbyshire business, which specialises in time-critical transport solutions between any locations in the UK and Europe, is now a major backer of the unique project that inspires and supports young athletes from the county to become world champions.

Managing director Luigi Lobina explained: “We are very excited to be going on this journey with these talented youngsters and to help them be the best they can be. These youngsters have a dream and a passion for what they do. They are ambitious and they are always pushing to improve and digging deep to find solutions – and that’s something we identify with closely.”

Lobina is a family-owned company and Luigi is the third generation to head up the business. Those family values are something else that they have in common with DIS.

Head of operations at DIS, Chloe Maudsley, said: “This is a really important milestone for us because Lobina are a new, generous sponsor and we are really keen to be working with a firm that’s got exactly the same sort of family values that we have as an organisation.”

Luigi added: “From the moment I met Chloe I was impressed with how DIS cares about all the young athletes and how they all work together as a team. Supporting them seemed like the perfect way for us to give back to our local community and help put Derbyshire on the global map.”

DIS was set up on the back of the 2012 Olympics. It looked at what young athletes needed to get on to a world class-funded squad and compete at future Olympic and Paralympic games. It put together a team of strength and conditioning coaches, physiotherapists, sports psychologists, nutritionists, athlete support managers and a whole team of people who are either ex-performance athletes or ex-performance coaches themselves to give Derbyshire athletes the very best chance of achieving their dreams of winning on a world stage.

Some of the DIS athletes went to Lobina’s HQ in Ilkeston to meet the team and thank them for investing in their futures. Among them were five times World Champion paracyclist Katie Toft; international Badminton medallist Grace King and Will Haywood who won a silver and two bronze medals at last year’s World Karate Championships and has been chosen for the GB Olympic development programme in taekwondo.

DIS is a Community Interest Company and provides its services at no cost to the athletes. It receives no government funding and relies entirely on its own fundraising initiatives, which include: grants, donations, corporate sponsorships and a supporters club.

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