Inspiring Business by Sharing Success

Get ready for "best ever" fashion extravaganza

Spring has sprung and there’s a real buzz of excitement in the air as Lincoln BIG steps up the pace ahead of what promises to be the best Lincoln Fashion Week ever!

But we’re leaving nothing to chance. To ensure as many people as possible know about our action-packed week – which runs from May 10 to 17 and culminates in a glittering Catwalk in Lincoln Cathedral (May 17) - we decided we needed a mega “shout-out” and we knew just the person who could help.

Lincoln BIG Events & Promotions Manager Michael Armstrong said:

“We immediately thought of Lincoln’s Town Crier Karen Crow, who was delighted to be approached and who is aiming to be in “good voice” on May 10 when she accompanies me and my colleagues in a walk from Castle Hill, down Steep Hill into the City Centre.

“Karen will be stopping at various points to shout about Lincoln Fashion Week and to urge shoppers and visitors to get their tickets now for our dazzling Lincoln Cathedral finale event.

“We will be giving shoppers and visitors one of our special LFW goody bags too and also visiting retailers who have taken-up our Mannequin Window Challenge – where we have encouraged them to put live models into their shop windows between 10am and 2pm on that day.”

Lincoln BIG Events & Promotions Assistant Jacinta Peachey said:

“There is so much happening at the moment. We’ve got national and independent stores, University of Lincoln fashion students, beauticians and hairdressers involved in showcasing the best top-to-toe looks and new ideas in a fabulous week that offers something for everyone.

“But we need some more men (over 18) to step-forward and model for us in our Cathedral Catwalk spectacular, so we’re encouraging them to get in touch.  There’s no need for anyone to be shy, our models usually have a great time and it’s a brilliant opportunity to try some of the newest, coolest looks.

“I would love any men who are curious to know more, to get in touch and I can explain what’s involved.  They can email me on: [email protected] or telephone me on: 01522 842702.”

“We are also delighted to confirm that we are also staging a fantastic Children’s Day on Sunday, May 12.  It is taking place at Debenhams at St Marks Shopping Centre and will feature some amazing mini fashion shows highlighting the latest looks for younger family members,” said Jacinta.

“Shows are taking place between 11am and 2.30pm. Mama’s & Papa’s, Monsoon and Mothercare will be showcase their looks from 11am to 11.30.  They will be followed at 12.30pm to 1pm by the latest fashions from Cheeky Monkeys and Next and from 2pm to 2.30pm families can check out Marks & Spencer’s and Debenhams’ fashions.”

Tickets for the LFW Catwalk Finale in Lincoln Cathedral on May 17 – which will feature great looks for men, women, teenagers and tots – are available to book online now at: www.visitlincoln.com/fashionfinale

Fifty per cent of the final ticket sales will be donated to Macmillan Cancer Support.


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