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Medstrom Healthcare expands product management & marketing team with new appointment

The UK’s only independent provider of bed management services to the NHS, Medstrom Healthcare, has announced the addition of a new product manager to its team.

Andy Eley will join the Castle Donington-based business to manage Medstrom’s range of specialist electric profiling beds and associated products, including providing both internal and customer training on the beds, support for the sales team in the field and will also lead the creation of sales support tools for the portfolio. It is a role Eley knows well, bringing with him a wealth of knowledge following five years spent working in the marketing and product management team at Performance Health. In addition to his background in the healthcare industry, Eley joins Medstrom with vast experience in product management having previously looked after products such as electrofusion fittings, sinks and taps.

Speaking about his new role, Eley comments:

“It was quite clear from the moment I first walked through the door that Medstrom was the ideal company for me. I was immediately sold by the modern, professional and family-oriented ethos. Also, it’s clear from the clinical evidence that the products really work, which as a marketer is really empowering. I’m looking forward to playing a role in improving patient care, as well as helping our partners and healthcare providers succeed.”

Commenting on the new addition to the team, Rachel Apsey, sales and marketing director at Medstrom Healthcare said:

“It is an incredibly exciting time for Medstrom as we welcome Andy to the business. Not only does he bring experience from within the healthcare industry, but also a unique perspective from different sectors that will be invaluable to Medstrom. We are positive Andy’s arrival will benefit everyone involved and we can’t wait for him to get started.”

To find out more information about Medstrom and the services they provide, please visit:


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