Inspiring Business by Sharing Success

trentbarton’s Vicky promoted to director

Vicky Williams has been promoted to director of commercial services at the bus company trentbarton.

Vicky joined trentbarton in February 2014 as commercial manager from a similar role at Go South Coast. Before joining the public transport sector, she spent a decade in banking and insurance.

Originally from Bournemouth, Vicky said she jumped at the chance to join trentbarton:

“I had been offered positions at two of the national bus operators but when the opportunity to join trentbarton came up I had to take it.

“Working for an independently owned, forward-thinking local business is exactly what I hoped it would be. There is so much scope for innovation and for being close to the action, to see how what you do improves the experience for customers.

“I’m very proud to have been made a director. It is such an interesting time to be in our business, with initiatives like Clean Air Zones challenging us to be more sustainable whilst providing a better and better service for customers.

“The last five years have been the best of my working life and I’m looking forward to an equally enjoyable future with trentbarton.”

Vicky’s new role encompasses key issues such as timetabling and fares strategy across trentbarton and Kinchbus, plus partnership working with stakeholders including councils and other local authorities.

trentbarton managing director Jeff Counsell said:

“Vicky has established herself as a valuable contributor and effective member of the senior management team.

“Responsible for all aspects of our commercial activity, Vicky has also proven to be an excellent ambassador for the company. This change in status better reflects the importance and value of the role she performs and has earned.”


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