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intu Broadmarsh hosts flock of local artists

NOTTINGHAM’S intu Broadmarsh has opened its doors to talented artists this month, working in partnership with Nottingham City Council to create a workshop for Hoodwinked sculptures.

Until the launch of the public art trail this summer, shoppers will be able to see local artists at work in a shop unit on the lower mall at intu Broadmarsh and find out more about the world class sculpture trail.

A Czech-born airbrush artist, Adam Pekr, has been using the space this week to bring to life his own sculpture, which has been sponsored by intu Broadmarsh and will be showcased in the centre upon completion.

Speaking of his design, Adam said:

“I am over the moon that I will be bringing a design which feels so personal to me to life in such an exciting public context. I can’t wait to see each ‘Robin Hood’ bird as an individual and observe their relationship to each other within the city of Nottingham.”

Both intu Victoria Centre and intu Broadmarsh will host a sculpture from July to September, helping to attract more shoppers and tourists and to celebrate Nottingham’s vibrant history and artists. Nottingham City Council is working with Wild in Art, a leading producer of public art events, to bring the trail to Nottingham.

Nigel Wheatley, general manager for intu in Nottingham, said:

“It has been fantastic to be able to invite local artists into the centre to work on their sculptures, providing them with the perfect locations to create their unique designs – we cannot wait to see Adam’s sculpture in pride of the place this summer! We are always looking for ways to support the local community as well as city-wide initiatives and Hoodwinked is a great way for us to bring something new into the centre for our customers to see.

“We are really pleased to be supporting this great event for the city and hosting two unique Hoodwinked sculptures in our centres this summer. The sculptures are sure to make our customers raise a smile and we hope they will bring in many more people, whether they are tourists visiting Nottingham especially for Hoodwinked, or families who are enjoying following the trail.”

Ben Reed, head of creative development at Wild in Art, added:

“The workshop generously provided by intu Broadmarsh is a fantastic space for artists to meet fellow creatives and showcase their craft to interested passers-by. We’re thrilled that opportunities like this bring people together, ultimately leading to new friendships and collaborations to benefit Nottingham’s creative community.”

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