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Virtual ‘driver’ training becomes a reality thanks to Nottingham agency

An award-winning East Midlands VR app and web agency is tapping into the power of Virtual Reality (VR) to help one of the UK’s leading providers of road safety and fleet risk management services make driver training faster and more comprehensive.

Nottingham-based Gooii Ltd has teamed up with TTC Group to launch the DriverProtect® App, which will initially use VR to help address the common driver problem of identifying speed limits without clear road signs.

Development work has taken three months and included all film and photography footage, transporting the user – through the use of an appropriate headset - into an environment where they can learn and be tested on speed limit questions and scenarios.

It is due to be launched in June and will immediately target public sector organisations and businesses that are looking for an alternative training option that saves time, is more cost effective and can be completed without the need to be on the road.

“We are passionate about innovating the way we deliver training through the use of technology and this has already seen us launch a number of e-learning opportunities and risk management courses,” explained Andy Wheeler, Business Development Director at TTC Group.

“The development of our DriverProtect® App is the next stage of our progression and we fully intend to invest further in developing a number of courses that tap into the benefits of Virtual Reality.”

Andy continued: “Drivers of cars, vans and goods vehicles (up to and including 7.5 tonnes) will benefit from realistic training that is easy to undertake, quick to complete…all without leaving their place of work or home.

“Speed limits is our first course as we have found it has been a common cause of penalties and accidents…the next ones could potentially look at parking and manouevring.

“We first came across Gooii when it released its DriveVR app for local authorities and were impressed with the quality of the content and how easy it was to use. This gave us the confidence to engage directly and we are delighted at how our first project has gone and the benefits the App will deliver.”

Phillip Hasted, Creative Director at Gooii, added his support:

“From the initial discussions, it was clear TTC Group will become one of the leading suppliers of VR technology within its industry.

“By combining our innovative technologies with their expertise, we will be able to change driving behaviour and make our roads a safer place for everyone. We look forward to working with TTC on future VR and AR projects.”

The DriverProtect® App is available on iPhone and Android devices and can be downloaded direct from the relevant app store. It will go live in June and is expected to train more than 1000 drivers in the first six months.

For further information, please visit or follow @gooii_design on twitter. More details on TTC Group can be found at or follow @DriverProtect1 on twitter.

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