Inspiring Business by Sharing Success

Digital Growth Conference 18: explore the future

Digital Growth Conference 18: explore the future

Delivered in partnership with Superfast Leicestershire, this action-packed fully-funded Conference will help businesses across Leicester and Leicestershire make the most of the very latest digital technologies. Book your free place today!

Conference Agenda

08.30

Registration and Networking

09.30

Welcome, Councillor Nick Rushton, Leader of Leicestershire County Council and Lead Member for Economic Growth

09.45

The Future of Digital Marketing, Andrew Grill (Keynote Speaker)

10.30

What's New in Search?, Ian Lockwood

11.00

Break

11.30

Accelerating Productivity Through Digital Innovation, Rob Gregory

12.00

Affordable Targeted TV Marketing, Joada Allen & Kelly Diver (from Sky)

12.30

Lunch and Networking

13.45

Personalisation and the Rise of the Chatbot, Paul Ince

14.15

Local Case Study

14.45

What’s New in Social?, Liam Lally

15.30

Panel Discussion

 

Spaces are limited so BOOK TODAY.

Introducing the Conference speakers: 

Andrew Grill, Keynote Speaker - The Future of Digital Marketing 

Practical Futurist ​and International TEDx Speaker, Andrew will be speaking about how businesses can embrace digital disruption and outrun the competition. He will inspire the audience to understand the technology disruptors and how SMEs can harness these ideas to drive real growth. With first-hand knowledge and experience of the challenges that SMEs face, Andrew has previously managed six technology start-ups over a 12 year period before joining IBM as a Global Managing Partner.

Ian Lockwood, Boom Marketing -  What's New in Search?

Ian will be speaking about the changes in the world of search engines, from developments in Google’s search result pages to recent algorithm changes, new pay-per-click advertising features, impact of voice search and what the future is likely to hold for search. As Founding Director of a digital agency, he specialises in online marketing and web design. With over 18 years' in the Internet industry, Ian has helped hundreds of businesses across B2B and B2C environments.

 

Rob Gregory, Magnifica – Increasing Efficiency and Productivity Through Digital

Using a creative mix of existing tools and custom solutions Rob will be illustrating how businesses can use digital innovation to accelerate its productivity. As a Business Owner, he specialises in helping improve business efficiency through digital technology, custom applications, mobile apps and business intelligence solutions. 

 

Joada Allen & Kelly Diver, Sky - Affordable Targeted TV Marketing

Joada Allen and Sky's Kelly Diver will be highlighting the fascinating updates in targeted marketing on our television screens. Joada has over 15 years' of production experience and is now working with much smaller companies to make TV advertising an affordable and effective option. Together they will explain how household data and incredible technologies are used to target exact audiences and offer campaign evaluation to track impact and ROI.

Paul Ince, LikeMind Media Limited – Personalisation and the Rise of the Chatbot

Paul will be explaining why connecting with people through the palm of their hand delivers personalisation and how Chatbots offer the potential to deliver a message in a format that is increasingly being used. With nearly 20 years’ experience in the IT industry Paul has supported many businesses to increase their visibility online and grow their business through digital technology.

Keval Dattani, Kunal Dattani & Savan Dattani, Mo Bro's - Local Case Study

Armed with a £3,000 enterprise grant in 2014, Leicester-based Mo Bros began in-house making its own formulations of oils, balms, butters and waxes with natural ingredients. Three years later the business turns over £1.3 million, selling in 78 countries and has amassed over 200,000 online customers. During this highly engaging presentation the brothers will be speaking about how the combination of technology and a maturing ecommerce market, has taken the business from being a hot prospect to commercially viable.

Liam Lally, Zaddle Internet – What’s New in Social?

Bringing the audience up-to-date with all the latest changes in the world of social media, including changes in Facebook, Twitter, LinkedIn, Instagram, Pinterest, Snapchat & YouTube, Liam will delve into how SMEs can take advantage of the new features. As an Expert Practitioner, he is an accomplished public speaker and passionate about helping businesses getting the most out of Social.

 

This conference is being delivered in partnership with Superfast Leicestershire. Superfast Leicestershire is a Leicestershire County Council led programme which is bringing superfast broadband access to more than 75,000 homes and businesses by late 2018. The programme, which began in 2014, has already reached 67,000 properties.

Most local businesses can now access superfast broadband. Don’t let yours get left behind, check if you can upgrade and enjoy the transformative benefits of superfast connectivity.Superfast broadband will help your business grow. 

Superfast Leicestershire is a partnership funded by a number of organisations including Leicestershire County Council, UK Government, BT, European Regional Development Fund (ERDF), local district and City councils and Leicester and Leicestershire Enterprise Partnership as part of its Local Growth Fund.

 


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