Label Apeel Appoints Beth Edwards as Marketing Manager

Added by Love Business East Midlands | 19 December 2016

Award-winning label printers, Label Apeel has appointed Beth Edwards as marketing manager to focus on building a strong marketing and social media strategy.

 

Beth, who is from Knighton, Leicester, has worked with Label Apeel previously as a dispatch and print worker. In the newly created role she is concentrating on completing competitor analysis and customer research, while also generating bespoke content to develop a stronger social media presence for the award-winning printers.

Stuart Kellock, welcomes the changes that Beth is bringing to the Label Apeel marketing team:  

“I have known Beth for years; she is one of those people who no matter what they take on they are just great at it and give 100%. From day one she has totally got the company ethos and values. She is doing a fantastic job of telling that story through social media and our other marketing channels to ensure we maintain our position as the most talked about label printer in the UK.”

Edwards is excited to be back:

“Label Apeel is an innovative place to work and coming back was a no-brainer. My plan is to help our customers and suppliers find out more about Label Apeel from the inside. There’s a whole host of personalities that help make up Label Apeel and they’re all part of our unique story. I’ll also play a strategic role in organising exhibitions and events.”

For the past two years, Beth has worked with an agency based in Cheltenham that specialises in direct marketing for charities and not-for-profits. She has a degree in American Literature, History and Culture from the University of Nottingham and recently completed the Award in Direct and Digital Marketing from the Institute of Direct and Digital Marketing.

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