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Nottingham Heavyweights Join Forces To Hit The Retail Headlines

Nottingham Heavyweights Join Forces To Hit The Retail Headlines

Nottingham PR agency Tank has been chosen to undertake the PR activity for one of the UK’s leading retail and supplier engagement specialists, Solutions for Retail Brands (S4RB).

S4RB enables better communication between retail teams, their suppliers and their customers through innovative software solutions. By bridging the gap between retailers, suppliers and consumers, the company’s services help private brand teams to develop competitive products that meet their value proposition, as well as increasing sales and customer loyalty.

With clients such as Asda, Musgrave Group, Waitrose, Walgreens Boots Alliance and Walmart, the private brand grocery retail specialist was looking to promote the benefits of its products and services to the grocery retail sector and establish itself as a thought leader in supplier engagement.

James Butcher, managing director of Nottingham-based S4RB, explains how, by working with Tank, he hopes the business will become a trusted voice in the grocery retail sector.

“We started working with Tank a few months ago with clear goals in mind for where we wanted to spread our messages, to the trade press both at home and in the US where business is growing.

“Tank has already helped us to build a stronger presence in the trade media by giving us a platform to share key insights on grocery retail. This is exactly why we chose to work with Tank and we look forward to building on this positive start.”

Trevor Palmer, director of Tank says

“We have a significant presence in the UK retail sector and we are pleased to add S4RB to our client base, usually our clients in this area are based in and around London, so it’s great to help a business in Nottingham to increase its profile in this sector.”

Tank, which also works for retail clients such as the Retail Think Tank, Ipsos Retail Performance and Karl McKeever, offers services in PR, SEO and social media.

For more information on Tank, visit www.tankpr.co.uk. To find out more about S4RB, visit www.s4rb.com   


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